Tag Archives for " search strategy "

Broad core algorithm update

Google’s Broad Core Algorithm Update: Have You Been Impacted?

Google is constantly updating its search algorithm to improve the user experience, and some of these enhancements are so small that they go unnoticed. However, from time to time, Google will make a change to its algorithm that has the potential to make a big swing in search rankings, such as its most recent Broad […]

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vertical search engines

Vertical Search Engines: What You Need to Know

These days so many businesses are focused on getting to page one of Google search results. However, the search landscape is constantly changing to conform to the way that users are performing searches online. In 2018, consumers are getting more specific and granular with the types of searches that they’re performing, which is why it […]

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How Featured Snippets Boost Your Search Strategy

Google regularly makes updates to its search algorithm to deliver the most relevant results to users. If you’ve noticed, Google is moving past displaying its top 10 blue links and is now offering featured snippets in search results. What are featured snippets? When looking at a Google SERP, you’ll see featured snippets displayed at the […]

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