Tag Archives for " Content Marketing "

content planning

Content Planning: How Far in Advance to Plan Content

If you’re not strategic and intentional with the way that you plan content for your business blog, social media accounts, email newsletters, and more, you’re not going to be happy with your content marketing results. Proactive content planning is your solution for getting the most out of your investment in content creation. Most Businesses Struggle […]

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repurpose content

4 Brilliant Ways to Repurpose Content Into Video

You can’t talk about content marketing today without making video part of the conversation. Research shows that today’s consumers want to see more video from brands they follow than any other form of content. If you’re struggling to come up with engaging video content, why not repurpose content that you’ve already created into videos? Ideas […]

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organic content creation

Organic Content Creation: Why You Still Need Original Content

Trying to understand how search engines like Google and Facebook rank content can sometimes feel like performing brain surgery. Instead of creating high-quality organic content, some businesses are choosing to take the easier (and more expensive) route of paid advertising. With so much emphasis being placed on PPC marketing strategies these days, is organic content […]

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earn more comments

3 Key Ingredients to Earn More Comments On Blog Posts

There’s nothing more frustrating than spending countless hours writing a blog post and learning that it generates little to no engagement. No matter how well-written your content is, you won’t earn more comments on your blog posts if you don’t take into account these three crucial elements: traffic, engagement, and emotion. Traffic Before you get […]

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peak creativity zone

How to Find Your Peak Creativity Zone

You need to consistently produce high-quality content to be able to tell your brand’s story online in a compelling way, thus helping to spark engagement and raise awareness for your business. However, if you’re not operating within your peak creativity zone, writing content is incredibly time-consuming and more challenging to create. What Does It Mean […]

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How to Create Your Own Infographics to Improve Comprehension

The human brain is able to digest visual content 60,000 times faster than text. If you’re looking for ways to incorporate more visuals into your content marketing strategy, you need to give infographics a try. What Are Infographics? We’re living in the age of big data, yet have increasingly less time to absorb it. Infographics […]

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blog writing skills

Free Tools to Improve Blog Writing Skills

If you don’t make publishing original, high-quality content a priority in 2018, your search strategy is going to struggle. Maintaining an active blog will allow you to deliver value to your audience and keep your business visible in organic search results. However, not every business owner possesses blog writing skills, which makes creating content a […]

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digital marketing partner

How to Choose a Digital Marketing Partner in 2018

To bring your business up to speed with the 21st century, it’s necessary that you have an active online presence. Thanks to the internet, today’s consumers have a powerful resource to research products and services before making purchase decisions. With your online presence playing such a critical role in the success of your business, isn’t […]

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blog content

How to Revive Underperforming Blog Content

You put a lot of time into creating quality blog content. In fact, if you’re like most marketers, you’re investing an average of two to three hours into each blog post that you write. So, when your blog post earns little traction with your audience, you understandably question the ROI of your content marketing strategy. […]

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list blog posts

How to Write Killer List Blog Posts

The classic list post has always been a top performing format on business blogs. The reason why list blog posts work so well is that they’re easy to skim and utilize the attention-grabbing power of the headline. Another advantage to incorporating list blog posts into your content calendar is that they help your business to […]

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