The human brain is able to digest visual content 60,000 times faster than text. If you’re looking for ways to incorporate more visuals into your content marketing strategy, you need to give infographics a try.
We’re living in the age of big data, yet have increasingly less time to absorb it. Infographics compile all of these statistics and facts into an aesthetically-pleasing visual, which makes the data easier to comprehend and digest.
Many well-designed infographics have gone viral on the internet, and perhaps you’ve even included some of these popular visuals in your own content. However, why should you need to rely on someone else’s infographics when you be sharing your own?
Here’s how you can create your own free infographic using Piktochart in less than five minutes:
Upon signing into Piktochart, you’ll be prompted to select an infographic template. Piktochart offers many different styles and layouts to choose from to best suit your needs.
Once you’ve chosen a template for your infographic, it’s time to configure the blocks on your canvas that will contain data. You can add or delete blocks as well as change the size.
You can add content to each block by double-clicking on it. You’ll have the option to change the font size, style, and color in the text box that appears.
In addition to text, you can add graphics, charts, images, and other visuals to your infographic by clicking on the “graphics” icon.
Once you’ve finished inputting your data and are pleased with your infographic, you can save your design by clicking “download” at the top of the editor menu. You can save your infographic as a PDF or an image.
You’ll step up your visual content game dramatically by creating your own infographics. If you find that you could still use some guidance with professional graphic design, we can help.