Valuable Daily Reads

What you Should Know Before Designing your Website

Ask Yourself These Questions Before Designing your Website for your Business When starting a new business, one of the first steps you need to take is to launch your brand online. However, before you get carried away with social media, you need to create a website for your business. In today’s digital world, you’re not… Read more »

Practices for Successfully Working From Home

9 Best Practices for Successfully Working From Home We live in an incredibly connected world, and one of the advantages of this is the ability to work from home on occasion. However, just because you can work from home doesn’t mean that you should. Not everyone possesses the skills or self-discipline that it takes to… Read more »

Embracing 360-Degree Video Content with Facebook

How Facebook is Embracing Video Content with 360-Degree Videos If you’ve spent any time on Facebook lately, it’s hard to miss the 360-degree videos popping up in your newsfeed. Without a doubt, 2017 will be the year of video content, and Facebook is capitalizing on this by allowing users to upload their very own interactive… Read more »

Consumer Thought on 2017 Digital Trends?

What Do Consumers Think About 2017 Digital Trends? We’ve talked a lot about 2017 digital trends, such as how voice technology is impacting the way that companies are conducting business. Some other trends that are earning a lot of press include augmented reality (think Pokémon Go) and chatbots. However, just because a trend is generating… Read more »

Overcome the Time Management Struggle

Overcome the Time Management Struggle With New Enhancements to Google Wifi Do you ever wonder how much time you could have back in your workday if it weren’t for distracting websites on the internet? The time management struggle is alive and well in today’s workplace. We’ve talked about time management tools like StayFocusd and SelfControl… Read more »

Get Better Results From Email Marketing

How to Reduce Your Bounce Rate to Get Better Results From Email Marketing   When it comes to email marketing, a lot of metrics get tossed around and everyone wants better results. However, you need to pay close attention to one metric in particular: the bounce rate. What is an email marketing bounce rate? In regards to… Read more »

Top 5 Facebook Ad Types

  Do you ever wonder what people are staring at on their mobile devices? Considering that 68 percent of online adults use Facebook, there’s a good chance they’re scrolling through their Facebook newsfeeds. Research indicates that mobile users spend 20 percent of their total time online browsing through Facebook and Instagram. This statistic proves that… Read more »

Marketer Spotlight: Alex Blumberg

Marketer Spotlight We’ve talked about podcasts and why they’re such a fast-growing medium. Different than other forms of content, podcasts easily accommodate the busy entrepreneur’s on-the-go lifestyle. Whether you’re commuting to the office or have a few minutes to kill before a meeting, you can always fit in one. Gimlet Media We can’t talk about… Read more »

Better Event Turnout with Email Marketing

Get a Better Event Turnout With This Email Marketing Best Practice    Your event turnout is important and considering that most people have an email address, email marketing still continues to be an effective way to reach your audience. If your business is hosting an upcoming event, there’s no better way to get attendees through… Read more »

Anatomy of a Good Location Page

Anatomy of a Good Location Page   If you’re not taking the time to optimize your content for local search, you’re missing out on a boatload of business. Approximately 60 percent of searches are performed using smartphones, and the vast majority of these searches are for local businesses. Of the pages that you include on… Read more »