One of the fastest ways to lose credibility with your audience is publishing content that contains spelling and grammatical errors. You can’t just rely on your spell-check tool to save you from embarrassment. Mistakes can still slip through the cracks. Grammarly, on the other hand, is a digital marketing tool that integrates with your browser and MS Office to polish your writing in real-time. In addition to offering more than 250 points of grammar checking, Grammarly has a built-in plagiarism checker for another layer of accountability.
Email marketing is a highly effective way to reach your audience. As a growing business, you have a lot on your plate, which can make email marketing a burden. MailChimp is a reliable email service provider that arms you with time-saving tools such as automation, segmentation, A/B testing, and advanced analytics to allow you to maximize results.
We can not stress enough the importance of visual content and its ability to captivate an audience. You can’t afford to allow your brand to be represented by poor quality images. Snapseed is a free image editing app for your mobile device that offers enhanced editing capabilities that transform an ordinary image to one of professional quality. Favorite features include area-specific editing and unique filters.
Google Alerts is incredibly easy to set-up and allows you to become proactive with your digital marketing efforts. Staying on top of industry news is crucial, which is why you need to use Google Alerts to notify you whenever a relevant news story related to your specified keyword comes up. Google Alerts will also keep you in the loop with your competition. Google Alerts for your business name will notify you of any brand mentions on the internet as well.
We’ve barely made a dent in 2017, and we know this list will continue to grow. Stay tuned for more recommendations for digital marketing tools to help you make this your best year yet!
Are you ready to take your digital marketing strategy to the next level? We’d love to help! Contact us at Danesc to learn how we can help you grow your business online.