Long gone are the days when consumers pulled out the phone book to find local businesses. Instead, today’s consumers are turning to the internet to determine where they want to dine, which shops they want to frequent, where they want to have their car serviced, and more.
You can think of an online business directory as a modern day phone book. Online business directories include a listing of information about a business (address, phone number, hours of operation, and more) with in a niche category. The internet contains thousands of online business directories with Google My Business, Bing, and Yahoo being some of the most popular online directories.
As a business owner, it’s crucial to list your company in as many online directories as possible. Four out of five consumers today turn to search engines to find local businesses. Approximately 50 percent of consumers that search for local businesses using a mobile device will visit one of the businesses within 24 hours. Including your company in online directories will bring your business results.
The best answer to this question is to include your business in as many online directories as possible. However, the process of submitting your company’s information to each online directory is daunting and time-consuming.
The good news is that we can help. With our listing distribution service, you only need to enter your company’s information one time for your listing to be a part of hundreds of online business directories.
We can also help to ensure that your information is accurately listed. Approximately 40 percent of local business listings contain errors. Research shows that 85 percent of consumers will not return to a business if the listing is inaccurate. When you use our listing distribution service, the information that you provide about your business is cross-referenced with all four major data providers (Factual, Acxiom, Neustar, and Infogroup) to ensure accuracy.
The purpose of online directories is to make it easy for your customers to find your business. Using a listing distribution will help to ensure that your business is accurately represented and will allow you to maximize your online presence.