The creation of the Internet has created a multitude of new marketing venues – including social media. While most marketers recognize the need for a website and blog, they often overlook the opportunities presented by the various social media sites. Here are a few tips on why you may be losing followers and not even know it:
Your information is out of date – In a similar vein, you must keep the information on your sites up to date. No new visitor will become a repeat one or e a follower if the information on your site is stale. In short, everyone craves the “latest and the greatest.” If you fail to provide it, you will be cast aside in favor of a site that does.
You are not adding value – The latest generations of Internet users demand instant gratification when it comes to a website. Failing to fulfill this obligation is the death knell for a site. New – and relevant! – information should be posted on a weekly, if not daily basis, to keep visitors engaged.
For help on GROWING your social following, contact us today at Danesc. We’d love to create a custom social media program for your small business.