In this day and age, having a well-rounded online presence is critical to your company’s success. However, the thought of having to add one more component to your digital marketing strategy is overwhelming.
Outsourcing online marketing to a digital agency is a logical solution, but it won’t always translate into a successful online presence for your business. All too often, digital agencies are hyper-focused on one aspect of online marketing (website design, for example) and end up neglecting other key areas (social media, content creation, and email marketing). To grow your business online, you need to partner with an all-encompassing agency that handles all aspects of digital marketing under one roof.
When talking to prospective clients, we might hear that they want assistance with content creation, but want to use a separate partner for the website. The challenge with this arrangement is that all parties may not be working towards a common goal. When you’re using more than one partner for your online presence, it’s nearly impossible to use analytics to tweak your strategy and maximize results.
Here is why you want to choose an online marketing partner that can handle all of your website and online marketing needs under one roof:
When you choose to outsource, you risk running into communication issues. However, by partnering with an agency that handles all aspects of your online marketing under one roof, you don’t have to keep up with multiple partners. Instead, you’ll have one point of contact that will ensure all components of your online marketing strategy are working towards a common goal.
2. Cost Savings
If you have multiple partners to handle your various areas of online marketing, you’re paying too much. When you find an agency that is capable of handling all of your online marketing needs, you’ll realize cost savings by using just one partner.
The point of outsourcing online marketing is so you can free up your time to focus on running and growing your business. Outsourcing to multiple partners means more time spent on the phone or in meetings to communicate your goals. Don’t create more work for yourself and instead choose one partner for all of your online marketing needs.
Danesc Rep 24/7 is a digital marketing agency that can help you with all of your website and online marketing needs under one roof. Contact us to learn how we can save you time and money and successfully grow your business online.