Archive Monthly Archives: July 2017

Marketer Spotlight

Marketer Spotlight: Rand Fishkin

If you’ve been around the block in digital marketing, you’ve heard of Rand Fishkin. Known as the Wizard of Moz, Fishkin is the founder and former CEO of Moz, an SEO software startup that has grown to become one of the most visible marketing companies in the world. He’s also been the co-author of several […]

Continue reading
Marketing Agency

Marketing Agency That Understands Your Industry

If you browse the web, you’ll find hundreds of marketing agencies that claim to be able to help you grow your business online. But how can you be so sure that you’re choosing a marketing agency that has experience in working with companies in your industry? It’s crucial that your marketing partner truly understands your […]

Continue reading
Social Media Platform

Best Social Media Platform for Paid Advertising?

We can’t stress enough the importance of developing a strong organic social media marketing strategy. However, as we see more social media platforms roll out paid advertising solutions, it’s becoming necessary to use paid advertising as well to get your content in front of your audience. With so many social media platforms to choose from, […]

Continue reading

Your Business & Online Directories

Long gone are the days when consumers pulled out the phone book to find local businesses. Instead, today’s consumers are turning to the internet to determine where they want to dine, which shops they want to frequent, where they want to have their car serviced, and more. You can think of an online business directory […]

Continue reading
Marketing Agency

Coordination Between Your Agency and In-House Marketing Team Matters

As a small business owner, you’re already wearing multiple hats. While you have the best of intentions, it’s difficult to do everything well when you’re the person responsible for sales, accounting, customer service, marketing, and more. With so much buzz about social media and paid advertising these days, it’s evident that digital marketing is no […]

Continue reading
email marketing

Nurture Leads & Grow Sales with Email Marketing

Despite all of the buzz about social media and paid advertising, email marketing is still a powerful way to reach your audience. According to Pew Research, approximately 9 out of 10 American adults use the internet. While some demographics are slower to adopt social media, the vast majority of internet users have an email account. […]

Continue reading
Mobile App

Mobile App Benefits Your In-House Team

How Mobile App Development Benefits Your In-House Team Do you need to have a mobile app for your business? It’s easy for small business owners to overlook the value that an app can provide by assuming they don’t have the brand recognition to earn downloads from customers. However, businesses can use mobile app development to […]

Continue reading
WordPress

How WordPress Benefits Your SEO

With so many platforms to choose from to build your website knowing which platform to use can be a challenging decision. In our opinion, however, there’s one platform that stands above the rest: WordPress. Currently, 28.7 percent of all websites on the Internet are powered by WordPress, making WordPress by far the most popular platform. […]

Continue reading